Stimuli

Analyze
Website Usability

Website usability is a type of analysis that is best conducted while observing a respondent engaging in online site navigation while they are explaining where they are going and why.

We can also capture the activity the respondent engages in while navigating the site. You easily can also add comparisons of additional sites during your interviews. Observers can view the site in real time from anywhere. more...

Conduct
Ideation Studies

Gone are the days when it was necessary to gather people into a physical space where you would use flipchart pages to brainstorm ideas about concepts.

All of this can now be done online via your Civicom project web room, where we frequently facilitate Ideation studies for our clients. Observers can view the Ideation study as it progresses in real time from anywhere. more...

Show Stimuli in Real TimeWeb-enabled IDIs and Focus Groups are a practical way to present multiple images and stimuli in a format that will let you showcase your visuals efficiently in real time.

We Manage Your Stimuli Just provide us with your stimuli via email or file transfer and advise us how you want the stimuli presented. We can convert almost any stimuli into a usable format, as well as provide useful suggestions on how to make the most of your stimuli through one of our Civicom web rooms.

Easy Access AnywhereOnce we have organized your stimuli, you will have easy access to them from anywhere. The result is a sleek package of stimuli that is all in one place for you when you need it.

We Support Your Preferences We will make sure you are comfortable with the way the stimuli are displayed, and feel confident about how to work with them. For example, you may have multiple screenshots that you want rotated between interviews. Or you may want to integrate videos among static images.